Create a Deep Link
Create a deep link that tracks traffic by ad channel and campaign. This document explains the creation process and each input field.
1. Entering the Creation Screen
In the 트래킹 링크 > 딥링크 list, click the 새 딥링크 button at the top right. (List path: /links/tracking, creation path: /links/tracking/create)
There are two tabs at the top of the creation screen.
| Tab | Description |
|---|---|
트래킹 딥링크 | Select an ad channel (source) and attach tracking parameters to measure traffic performance. |
커스텀 딥링크 | Configure the short link and social share screen directly, without selecting a channel. |
2. Basic Information
| Field | Description |
|---|---|
딥링크 이름 | A name for internal management. (Required) |
설명 | Noting the operational purpose, channel name, etc. helps with distinguishing links. (Optional) |
The short path is generated automatically, and the status is always created as active. There is no separate field to enter.
3. Tracking Parameters
Marketing parameters used to analyze traffic.
3.1. Source (Channel) Selection
On the 트래킹 딥링크 tab, choose the source from the 광고 채널 선택 dropdown. The channels currently available for selection are as follows.
| Channel | Description |
|---|---|
메타 애즈 (Facebook) | Meta (Facebook) ad channel. |
카카오 모먼트 | Kakao Moment ad channel. |
On the Custom Deep Link tab, you enter the channel directly instead of choosing it from a dropdown.
3.2. Basic Parameters
Once you select a channel, you can enter the parameters below. If the selected channel has preset values, some fields are filled in automatically and locked from editing.
| Field | Description |
|---|---|
캠페인 (utm_campaign) | Campaign name |
광고그룹 | Ad group identifier |
소재 (Creative) | Distinguishes ad creatives such as banners and videos |
콘텐츠 (utm_content) | Content classification |
키워드 (utm_term) | Search ad keyword |
3.3. Channel Details
Clicking 채널 상세정보 추가 shows additional Medium and Medium Channel fields.
| Field | Description |
|---|---|
매체 (utm_medium) | Ad medium classification |
매체 채널 1~3 | Additional channel values that further segment the medium |
4. Additional Parameters (Optional)
You can add custom key-value pairs directly. The values you enter are appended as-is to the link's query string.
5. Per-Platform Redirect Settings
When you select the final destination type, the input fields for each platform (Android/iOS/Desktop) expand.
| Type | Description |
|---|---|
앱 스토어 | Always goes to the store for the corresponding platform. Desktop falls back to the service homepage. |
앱 | Tries to launch the app first, and if that fails, goes to the web fallback URL. You enter the app scheme and the web fallback URL. |
웹사이트 | Always goes to the specified web URL. |
If app information (package name, SHA256, Bundle ID, Team ID, etc.) is not registered, a notice message is shown along with a button that takes you to
딥링크 설정.
6. Preview
A preview is displayed on the right side of the screen.
| Tab | Preview |
|---|---|
| Tracking Deep Link | A tracking link preview that reflects the selected channel and parameters is displayed. |
| Custom Deep Link | The short link and the social share screen (social media preview) are displayed. |
The social share screen values reflect the defaults set in
트래킹 링크 > 설정 > 소셜 프리뷰.
7. Completing Creation
Once you finish entering the information, click the 딥링크 생성 button on the right to save. After saving, you can find the created link in the 트래킹 링크 > 딥링크 list and copy the short link.