Create a Deep Link
Create a deep link that tracks traffic by ad channel and campaign. This document explains the creation process and each input field.
1. Entering the Creation Screen
In the Tracking Links > Deep Links list, click the New Deep Link button at the top right. (List path: /links/tracking, creation path: /links/tracking/create)
There are two tabs at the top of the creation screen.
| Tab | Description |
|---|---|
Tracking Deep Link | Select an ad channel (source) and attach tracking parameters to measure traffic performance. |
Custom Deep Link | Configure the short link and social share screen directly, without selecting a channel. |
2. Basic Information
| Field | Description |
|---|---|
Deep Link Name | A name for internal management. (Required) |
Description | Noting the operational purpose, channel name, etc. helps with distinguishing links. (Optional) |
The short path is generated automatically, and the status is always created as active. There is no separate field to enter.
3. Tracking Parameters
Marketing parameters used to analyze traffic.
3.1. Source (Channel) Selection
On the Tracking Deep Link tab, choose the source from the Select Ad Channel dropdown. The channels currently available for selection are as follows.
| Channel | Description |
|---|---|
Meta Ads (Facebook) | Meta (Facebook) ad channel. |
Kakao Moment | Kakao Moment ad channel. |
On the Custom Deep Link tab, you enter the channel directly instead of choosing it from a dropdown.
3.2. Basic Parameters
Once you select a channel, you can enter the parameters below. If the selected channel has preset values, some fields are filled in automatically and locked from editing.
| Field | Description |
|---|---|
Campaign (utm_campaign) | Campaign name |
Ad Group | Ad group identifier |
Creative (Creative) | Distinguishes ad creatives such as banners and videos |
Content (utm_content) | Content classification |
Keyword (utm_term) | Search ad keyword |
3.3. Channel Details
Clicking Add Channel Details shows additional Medium and Medium Channel fields.
| Field | Description |
|---|---|
Media (utm_medium) | Ad medium classification |
Media Channel 1–3 | Additional channel values that further segment the medium |
4. Additional Parameters (Optional)
You can add custom key-value pairs directly. The values you enter are appended as-is to the link's query string.
5. Per-Platform Redirect Settings
When you select the final destination type, the input fields for each platform (Android/iOS/Desktop) expand.
| Type | Description |
|---|---|
App Store | Always goes to the store for the corresponding platform. Desktop falls back to the service homepage. |
App | Tries to launch the app first, and if that fails, goes to the web fallback URL. You enter the app scheme and the web fallback URL. |
Website | Always goes to the specified web URL. |
If app information (package name, SHA256, Bundle ID, Team ID, etc.) is not registered, a notice message is shown along with a button that takes you to
Deep Link Settings.
6. Preview
A preview is displayed on the right side of the screen.
| Tab | Preview |
|---|---|
| Tracking Deep Link | A tracking link preview that reflects the selected channel and parameters is displayed. |
| Custom Deep Link | The short link and the social share screen (social media preview) are displayed. |
The social share screen values reflect the defaults set in
Tracking Links > Settings > Social Preview.
7. Completing Creation
Once you finish entering the information, click the Create Deep Link button on the right to save. After saving, you can find the created link in the Tracking Links > Deep Links list and copy the short link.